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Wrexham grant backs Mimica’s freshness-label production plans

Investment Zone support is helping the company buy equipment and develop production at Bryn Business Centre. The council has not disclosed the grant amount or a job total.

Ellie Williams ·

Wrexham Guildhall, July 2025. Archive council-building context, not Mimica’s factory or technology. Richard Kelly / Wikimedia Commons, CC BY 4.0; cropped.

Wrexham Guildhall, July 2025. Archive council-building context, not Mimica’s factory or technology. Richard Kelly / Wikimedia Commons, CC BY 4.0; cropped.

Original photographCC BY 4.0

Mimica has received support through the Flintshire and Wrexham Investment Zone’s SME Manufacturing Grant to develop production of its food-freshness technology in Wrexham. In an announcement published on 13 October, Wrexham Council says its investment and business team helped the company access the funding. Mimica’s production site is at Bryn Business Centre.

Manufacturing support

3 figures

Programme
Investment Zone SME Manufacturing Grant
Production site
Bryn Business Centre, Wrexham
Grant value and job total
Not disclosed in the announcement

Source: Wrexham Council

What the support will fund

The company says it is investing in equipment and automation to turn research into larger-scale production. It also plans to expand its on-site laboratory, bringing together food scientists, designers and engineers. Mimica calls its technology Bump. The council describes it as a tactile label that responds to storage conditions, with a change in texture intended to indicate when food or drinks spoil. That is the technology’s stated purpose, rather than an independent test of its performance.

What has not been disclosed

The announcement does not specify the grant’s cash value, the number of jobs expected or when the production expansion will be complete. It cannot establish how much public money has been awarded per new job. Plans for skilled manufacturing and research work should therefore be read as the company’s intentions, rather than jobs already created. The release describes expansion plans, rather than a completed laboratory extension or an independently measured reduction in food waste.

Background and supporting figures

Where this sits

2 checked facts

  1. How does it compare?

    • Equipment and employment are expansion plans; grant amount and job count absent, so value per job cannot be established.

      news.wrexham.gov.uk

  2. Who can change it?

    • Council-supported production investment is confirmed; product effectiveness and job delivery are not independently established.

      news.wrexham.gov.uk

Every line above was checked against the source named beside it before this piece was published.

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